Our mission is to motivate people to go outside and connect with nature, experience new things, and enjoy life outdoors with family and friends.

We offer exceptional products that unite functionality, sustainability and on-trend design so that you can feel at home outdoors!

Four hikers walk between rocks

Facts & Figures

More than 40 years ago, experiencing nature was still something for the privileged. This changed with the founding of JACK WOLFSKIN in 1981. Now we have more than 500 stores and 1400 employees worldwide.

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A hiker resting at the summit

Our History

We are marked by the wilderness – and have been for more than 40 years. Learn more about our history and discover the stories that have shaped the brand you know and love today.

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A hiker resting at the summit

Philosophy

We are passionate and active outdoor lovers. We are the mastery of all weathers to feel at home outdoors. Find out about our mission and our values.

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Two men standing on a rock

Sustainability

Proactively taking responsibility for social issues is a part of our corporate identity and culture. We firmly believe that fairness, environmental awareness and corporate social responsibility do not run contrary to the success of our company.

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